Senior Marketing Specialist in BrioHR's Multifunctional Team

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Senior Marketing Specialist

BrioHR
HR management tool to help companies focus on people.
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3 years of XP min.PermanentKuala-LumpurOccasional remoteAds SEO PPC

This role reports to the CEO and will focus on generating leads and new business growth, expanding and optimising our existing digital marketing efforts

Duties and Responsibilities Working closely with the CEO and Head of Sales and other members of the Marketing team you will help to create and drive a distinctive and competitive message and set of briohr value propositions based on an understanding of the target market audience  You will manage certain marketing campaigns and channels to optimise growth and track campaigns utilising analytic tools to inform and align best practices to execute optimised campaigns. Using all the means at your disposal you will plan and execute web, marketing database, email and social media campaigns as well as testing and implementing new acquisition channels.

Requirements, Skills, & Competencies To succeed in this role you must be passionate about growing an ambitious SaaS business. At least 3 years working experience in a SaaS digital marketing role, with experience in multiple areas of the acquisition funnel. Already know your way around various types of paid Ads and other digital marketing techniques such as SEO, PPC, sponsored content & outreach and enjoy crunching numbers to understand performance. You should be comfortable delivering and reporting on constantly changing targets and objectives.

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